WTC

The most complete
Event Center
in Latin America

Come and experience a space where everything is possible and create new paths
for you and your business

Explore our spaces
without leaving home.

Browse through our venue and schedule your visit.

Welcome to the Insights Hub!

Público atento e engajado em evento tendo sensações que todo participante de evento precisa ter.

Memorable corporate events are those that evoke real sensations in participants. Safety, comfort, care, emotional connection, and ongoing engagement are essential pillars to turn gatherings into impactful experiences. In this article, you'll discover the key feelings every event participant should experience — and why they define the event’s success.

Empresários analisando calendário de eventos corporativos para 2026 em sala de reunião moderna.

Companies aiming for more strategic outcomes in 2026 have already started booking their corporate events in advance. This approach secures access to the best dates, allows better financial and operational planning, and enables the creation of more complete experiences. In this article, you’ll understand why early booking has become a key competitive advantage in the corporate events market.

Família brincando com criança na piscina do Sheraton São Paulo WTC, durante as férias em São Paulo.

São Paulo is an amazing destination for families with kids — as long as the itinerary is well planned and the accommodation supports the experience. Sheraton São Paulo WTC offers a strategic location, family-friendly structure, and easy access to the city’s main children’s attractions. This guide shows how to enjoy a stress-free and memorable vacation in São Paulo with kids.

Casal brindando durante jantar romântico no Sheraton São Paulo WTC, representando experiências que viram memórias.

Gifting experiences at Sheraton São Paulo WTC is an elegant and heartfelt way to surprise someone this holiday season. Instead of material items, meaningful moments become lasting memories. From romantic getaways and fine dining to relaxing weekends, the hotel offers full-service infrastructure, premium cuisine, and impeccable hospitality. A perfect gift for couples, parents, or anyone who deserves time, rest, and affection.

Testimonials