WTC

Insights Hub

Want to stay updated on news, innovations, information, and market trends - about the city of São Paulo, the world of events, hospitality, and everything happening at WTC Events Center? Then don't miss the bi-weekly articles on our Insights Hub blog.

Vista aérea do centro financeiro de São Paulo, com arranha-céus e movimentação urbana.

São Paulo is the largest financial hub in Latin America and the leading economic center in Brazil. With a diversified economy and modern infrastructure, the city hosts major corporations and global events, reinforcing its strategic importance for business and international trade.

Público interagindo em evento corporativo no Sheraton São Paulo WTC, simbolizando o poder dos encontros e das conexões humanas.

More than just a hotel, Sheraton São Paulo WTC is a place where inspiring encounters turn into lasting connections. Led by João Nagy, the complex reinforces its purpose of uniting hospitality, innovation, and human values in every event held there.

Reuniões Estratégicas

The location of the event is essential to ensure its success, impacting participants' experience, brand visibility, and logistics. Strategic venues like the WTC Events Center offer easy access, complete infrastructure, and proximity to essential services, providing convenience and satisfaction to guests.

Mulher na piscina aproveitando Day Use do Sheraton São Paulo

São Paulo, with its fast-paced life and intense routine, can be a challenge when it comes to finding moments of tranquility. However, …

Executivos reunidos em um evento presencial no WTC Events Center, interagindo em ambiente moderno e colaborativo.

The value of in-person meetings lies in their ability to create real connections, close deals, and strengthen organizational culture. Even in a digital era, face-to-face meetings remain a strategic asset for companies that aim to grow consistently. The WTC Events Center offers the ideal structure to turn these moments into real outcomes.

Reuniões Estratégicas

Invest in a space that inspires results and engagement. Contact us and discover how the WTC Events Center can take your strategic meetings to the next level!

São Paulo para seu Evento

São Paulo is the ideal choice for events thanks to its cultural diversity, state-of-the-art infrastructure, and position as a hub for business and opportunities. Discover why the São Paulo capital can transform your event into an unforgettable experience.

Auditório lotado durante o Facial Experience 2025 no WTC Events Center, com painéis digitais e palestras em andamento.

The WTC Events Center hosted the third edition of the Facial Experience, organized by the Facial Academy, reinforcing its reputation as a premier venue for health, aesthetics, and educational events in São Paulo. With modern infrastructure, a strategic location, and cutting-edge technology, the venue played a key role in the success of the gathering, which welcomed over 1,700 participants to an immersive and transformative experience.

Team in a kick-off meeting in a modern room at the WTC Events Center, promoting strategic planning and effective collaboration.

Planning and Productivity

Planning and productivity are closely connected in the corporate environment. Kick-off meetings are essential for aligning teams, setting goals, and establishing clear timelines. Well-structured venues like the WTC Events Center enhance collaboration and the outcomes of these meetings.

reuniões estratégicas no WTC Events Center

The Importance of Flexible Spaces for the Small and Medium Entrepreneur Market