Purpose-Driven Leadership: João Nagy and the Vision Behind the Sheraton São Paulo WTC

Leading the Sheraton São Paulo WTC and the WTC Events Center, João Nagy is a purpose-driven leader connecting people, innovation, and excellence. His management focuses on experience, sustainability, and legacy—strengthening the complex’s role in Brazil’s business tourism scene.
Sheraton São Paulo WTC Nominated for the 2025 Caio Award as a Hotel with Large-Scale Event Space

Sheraton São Paulo WTC Hotel is a finalist in the 2025 Caio Award in the category “Hotel with Large-Scale Event Space.” Additionally, João Nagy, CEO of the WTC Events Center, is nominated for the Grand Prix Caio Award, highlighting the group’s ongoing commitment to excellence, innovation, and leadership in the events industry.
The Power of In-Person Networking in Business

Even in a digital world, in-person networking remains essential for creating real opportunities and lasting relationships. At the WTC Events Center, the ideal structure and environment make every event a chance to turn connections into achievements.
Live Music at Sheraton São Paulo WTC: Happy Hour in Berrini

Sheraton São Paulo WTC Hotel offers a live music program that turns happy hours in Berrini into unique experiences. From Monday to Thursday, guests and visitors can enjoy piano and vocal performances in the hotel lobby, in an elegant and welcoming atmosphere.
Why Staying at the Sheraton São Paulo WTC Is the Best Choice During the GP

During the São Paulo GP, the Sheraton São Paulo WTC is the ideal accommodation for those seeking convenience, sophistication, and a complete experience. Strategically located with easy access to the Interlagos Circuit, the hotel offers comfortable suites, high-level gastronomy, and special packages for motorsport fans.
My Experience with the WTC Events Center: Excellence in Every Detail

In 2025, we held two of our biggest events at the WTC Events Center — Mulheres de Eventos and MICE Meeting. The flexible structure, prompt service, and prime location made all the difference in the success of our deliveries. We highly recommend the venue as a strategic partner for events of all sizes.
5 Trends That Will Transform Events in 2026

The event industry is undergoing transformation, and 2026 promises to solidify new practices in the sector. With a focus on immersive experiences, sustainability, relevant content, strategic partnerships, and purposeful gastronomy, the WTC Events Center is embracing these trends to deliver more impactful events aligned with the expectations of brands and audiences.
How to Conduct an Efficient Team Meeting

Running an efficient team meeting requires planning, respect for participants’ time, and a suitable environment. Studies show that poorly organized meetings hinder productivity. With a professional and comfortable setting, such as that offered by the WTC Events Center, meetings can become truly productive and strategic gatherings.
5 event formats that showcase the versatility of the WTC Events Center

When we think of events, we often picture lectures, congresses, and conventions — but the reality can be much more creative and diverse. The WTC Events Center is proof of that. Over the years, our versatile spaces and integrated structure have brought to life projects of all formats, combining memorable experiences with a high standard […]
The Future of the Events Industry and the Skills That Will Be in Demand

The events industry is transforming, driven by technology, ESG practices, and demands for personalized experiences. The projected growth for 2025 presents major opportunities but requires professionals who are prepared, adaptable, and aligned with new market demands.